The nature of FBA
FBA ( Fulfillment by Amazon), means that the seller’s products in his shop directly exist in the local warehouse of Amazon, there is a customer for the order transaction, Amazon system will help the seller to carry out the next operation, including after-sales service. Nowadays, the FBA logistics service provided by cross-border e-commerce logistics enterprises for sellers is, to be precise, only the operation of transferring a commodity from the warehouse to the warehouse, that is, FBA actually means sending the seller’s goods from the local warehouse to the warehouse of the destination sales area, not all of Amazon FBA logistics.
The evolution of FBA logistics
From 2015 onwards, the FBA headway logistics demand of Chinese sellers accelerated growth, the early big sellers are more through UPS/DHL/FedEx and another commercial express to solve, and the times for these deliveries are steady and fast.
However, with the growth in demand, a series of problems gradually come to the fore: for example, there is no foreign importer, and the processing process becomes very slow or even remote when encountering customs inspection.
Based on the strong demand for seller logistics, the market began to appear with a variety of differentiated services, such as air freight + end delivery warehouse, ocean freight + end delivery warehouse, Central European railroad, and Central European truck + end delivery warehouse and other differentiated services; and then subdivided in the air and sea transport direct flight and transfer flight, fast and slow ship trunk line difference services; end delivery warehouse subdivided in the express company to send warehouse and trucking company to send warehouse difference services; and truck delivery warehouse and subdivided into dedicated (FTL) distribution and carpool (LTL) distribution services, the entire container does not hit the trust and bulk cargo hit the trust delivery warehouse and other differentiated services, the above is only in the logistics field of service model differentiation.
The impact of Amazon compliance on FBA logistics
The current situation of FBA logistics
Policy and rules perspective:
Upstream and downstream profit perspective:
What has changed in FBA from the development phase to the maturity phase?
- Highly compliant and standardized logistics requirements.
- Focus on warehousing needs for overseas end services.
- The demand for multi-frequency and low-volume headway logistics will become the most competitive business.
- The emerging e-commerce market and regional expansion will further provide a number of market segmentation opportunities for small and medium-sized logistics providers.
- Customized demand from mature markets.